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Home / People / Masters / Ram Mohan

Ram Mohan

 

Series on design masters in India:

Ram Mohan, the legend and doyen of Indian animation, recently completed fifty years of involvement with the animation industry. He has played a significant role in the evolution of animation in India. With over a hundred films to his credit, his contributions span a wide spectrum of work across the areas of 2D classical animation, 3D computer graphics animation to cinema and live action.

He is also credited for teaching and training a whole generation of modern animators in India.

  Works:
  Biography:
  Interview:
       Deciding to become an animator:
       Starting the career in Animation with Clair Weeks:
       Experiences at Films Division:
       Working with Norman Mc Laren:
       Starting on his own:
       Ramayana and the collaboration with the Japanese:
       Unfolding of ‘Meena’ Series and evolution of ‘Sara’:
       CG, Classical and Experimental works:
       Training of Animators in India:
       Future of animation in India:

  Links to Animation Design in India:

  Biography:

Education:
Graduated in Science from the University of Madras and later gave up post-graduate studies to join the Cartoon Films Unit, Films Division, government of India in 1956.He received training in animation techniques from Clair H. Weeks of Walt Disney Studios, under the US Technical Aid program.


Career:
Scripted, designed and animated many of Cartoon Film unit's productions from 1960 to1967, including 'Homo Saps' which won the National Award for Best Experimental Film, 1967, and 'Chaos' which won an Award at the Leipzig Festival of short Films in1968. He participated in the 1967 world retrospective of Animation Cinema in Montreal. In 1968 he left Films Division and joined Prasad Productions as chief of their animation division. In 1972 established his own production company, Ram Mohan Biographics.


Milestones:
1956- Training from Clair Weeks under US Technical Aid Programme and then worked at Cartoon Film Unit at Films Division.

1967- Participated in 'World Expo of Animation Cinema', Montreal, Canada and got to work with Norman Mc Laren at International films Division for 6 weeks

1968- Joined Prasad Studios as head of their Animation Department

1972- Started his own studio called 'Ram Mohan Biographics'

1990- Collaborated with Yogo Sako from Japan for co-production of cartoon series 'Ramayana'

1995- 'Meena' and 'Sara cartoon series with UNICEF

1997- Joined hands with UTVand stated RM-USL later re-christened as UTV toons

2001- Chairman of Grafiti studio - doing 2D, 3D and CGI


Awards:
1969- National Award for the Best Film on family planning, “Baap Re Baap”.

1972- National Award for the Best Animation Film; “You Said it”.

1974- He was commissioned to script, design and direct a series of educational films on population and environment, “Down to Earth” for the International Planned Parenthood Federation and the Family Planning Association of India.

1996- Communication Arts Guild Hall of Frame award for Life Time achievement. Series director:“Meena” for UNICEF, a series of 13 episodes dealing with issues concerning the girl child in south Asia.

2001- Advertising Club Award 'ABBY' for Life Time Achievement.

2002- Chairman, Graphiti Multimedia, Pvt. Ltd

2003- I.D.P.A. “Ezra Mir” award for Life-Time Achievement. Broadcast India


Filmography:
1968- script, design, direction- “Baap re Baap” produced by Prasad Productions, Madras- 11 min, 35 mm, colour - National Award for the best short film on Family Planning, 1969.

1971- script, design, direction: “You Said It” Produced by Prasad Productions for Film Division -10 min, 35mm, colour, National Award for the best film in 1972

1972- script, design, direction: Down to Earth- Part 1: “The Friendly Planet” produced by Prasad Productions for the Family Planning Association of India - 12 min, 35mm, colour.
Down to Earth- Part 2:“The Ravaged Elements”- 12 min, 35mm, colour.

1973- Down to Earth- Part 3: “The Island of Graph” produced by Prasad Productions, for EPAI, - 12 min, 35mm, colour

1974- Down to Earth- Part 4: “The Fourth Revolution” - produced by Ram Mohan Biographics For EPAI, 12 min, 35mm, colour.

1983- design and direction:“Fire Games”- Produced by Shilpa Bharati Publicity -10 min, 35mm, colour.

1984- National Award for the Best Animation Film- “Fire Games”

1989- design and direction: “Taru” Produced for Children's Film Society of India-18 min, 35mm, colour.

1992- Co-direction (along with Koichi Sasaki of Japan) “Ramayana” The Legend of Prince Rama' Tokyo -135mins, 35mm, colour.

1992- Inducted into the IAAFA Hall of Fame by the Indian Academy of Advertising Film Art.

1994- Produced in Co-operation with ACCU, Tokyo “The White Elephant” based on an Indian- Fable.

1995- Project "Meena" with UNICEF - 13 episodes with 20-25 artists - collaborated with FII Cartoons, Manila
Project "Sara" with UNICEF

  Interview:

 

Question: When did you first decide to become an animator? Can you tell me more about your background?

Answer: Actually Cartooning was my hobby. I used to love to draw cartoons. Actually I had never thought of taking up a career in Animation at that time. There was no career available in Animation at that time. There were just a few handful of people who were doing animation on their own by trail and error, by reading books, But there was no animation studio in Bombay. In Madras Gemini Studio had started some animation, similarly Prabhat Studios had started at that time animation project like Jamboos Kaka etc. It was quite interesting when Films Division announced. Under the U.S technical aids program they received an animation camera and they were also going to get a Disney animator Clair H Weeks to train some people and set up a proper animation studio. So I had some interest in Cartooning since I always loved animation. I thought I will just go and meet this gentleman who was coming all the way from Disney. And off course no hopes of getting in because I was not qualified as an animator. But when I went and showed my Cartoons to Clair Weeks he liked them and he said why you don't join the training program. And suddenly I found myself in the Films Division in the training program. With Films Division it was like a chance for me to enter into animation as a career. Around the same time I was offered by Prasad Productions Madras for heading their animation department in Bombay. I thought it was a good time for getting into the private sector. In 1972 I set up my own group called Ram Mohan Biographics. We were continuing to use equipment from Prasad. With Clair Weeks at Films Division I first got the chance to get into animation. I had never hoped or even dreamt of chance of getting into Animation that time. Cartooning was my hobby, but even that was not serious. I was a science graduate. When I came to Bombay the idea was to continue with my Science studies. In fact I had even signed down for an M.Sc program. But then this happened and it suddenly changed my career line. Otherwise I would probably be in some Lab or something.

 

“Animation was something that I learnt under Clair Weeks”
Question: How did you start your career in Animation with Clair Weeks in 1956?

Answer: Clair Weeks was in India in 1956 under the U.S. Technical Aids Program. The American Government had funded this, even the animation camera and they also sent the experts form Disney Studio, Clair H Weeks to select and train some people in India.
The idea was to set up the cartoons Film unit in the Films Division. Essentially as the Planned Publicity Program. They had just launched the first five year plan. The government of India wanted to tell the people what its plans were, what it aims to achieve and how its going to benefit. They wanted to set up an awareness program. All the films that we were suppose to make were supposedly plan programs. Some of them were interesting some were not interesting. The subjects were not were dramatic or fantastic but issues like Small savings and Health programs, Fisheries were there. Animation was found to be a useful medium.

But the problem with Films Division was that everything was dictated by the Government. We had people coming in to supervise us because they were technical experts. Although they were technically very good there was not that kind of imagination or Creativity that was being used. We had good equipment and camera but the would kind of constrain what we would do. But technically there was lot that we could achieve like we had good equipments and good materials. At some point we had people like ‘Bhavnagri’ who came in as an expert and stayed with Films Division for a while. And we had ‘James Beverish’ coming in at that time we always had a little spurt of creativity. Also when ‘Pramod Pati’ who came in, he was trained in Zinca studio in France, we did some interesting work. But I learnt a lot from the training program. I had lot of opportunities to learn. Though I didn’t have any background in Drawing, I am a science graduate.

So I had to started off from the basics that in storyboards and Character designing. Animation was off course something that I learnt from Clair Weeks. The training objective was mainly ‘Basics in Animation’ but the emphasis was on cell animation. But I didn’t go into the aspects of ink and paint but storyboards and character designs. I learnt a lot while I was there. Then when Pramod Pati moved out of Cartoons Film Division in 1966 then there was some kind of decline, like the scene was not too good, exciting or evolving.

 

"It was the kind of leadership that they provided."
Question: Can you share some experiences with people at Films Division like Bhavnagri, Pramod Pati and James Beverish?

Answer: It was the kind of leadership that they provided. It was not that they were there and doing animation. But they were genuinely interested in animation as a medium. And they would encourage us to try out different mediums and techniques. Pramod Pati for example had spent quite sometime in Checkoslovakia. He wanted the design aspect to change and become more graphic and more stylized. Because the influence was Disney kind since Clair Weeks was there. So he came and introduced us to different techniques in animation. He had excelled in different techniques of animation like pixelation, live action and animation, puppets, object animation, cutouts etc. There were so many ways of doing animation other than usual multi cell animation. So this was what all these people like Bhavnagri and Pramod Pati had retained.

 

 
Question: How was Animation used as a useful medium for communicating with people during the 1960's?

Answer: Government of India had planned for 5 year Planned Publicity Program. Subject like those health programs like how to keep your environment clean, how to keep the flies away from the homes. Cleanliness was off course one then there were issues like Fisheries. How even in small ponds and home growing fish. Fighting Malaria and Family Planning. Since it was dealing with so much diverse audience since it was for small towns, villages all over India. Now if you take a live person or an actor and make a live action film, this becomes very much localized. He is either a maharshtrian or a Punjabi or a Bengali. Whereas using cartoon characters like a villager or a sarpanch he becomes more like an icon. And that was why it was more easily accepted over the country. Only the language had to be dubbed. And hence Animation was more effective. People could connect themselves emotionally to these characters as well.
Animation was only liked by children and kept them involved was the general attitude. But what happened with Meena was very different. The person who was researching on Meena came back and presented us the report, said that the response was tremendous. Not only the children but even it kept the parents involved. UNICEF (United Nations Children's Fund) particularly believes in this that animation is a very powerful medium for communicating social messages and development.

 

“With Mc Laren I explored and experimented the Techniques of Animation which was like a revelation”
Question: How was it working with Norman Mc Laren? What did you learn from him? Any anecdotes?

Answer: In 1967 there was the ‘World Expo of Animation Cinema’ in Montreol in Canada. I went there on my own to Monterol and I spent some time with International films Division Canada. I worked with ‘Norman Mc Laren’ who was there and that was such a revelation with the kind of medium they used, the approach to animation and the experiment they did. The National Animation Board of Canada allowed to spend After the exposure when I came back to Films Division, I felt even more depressed because we just didn't have that kind of ‘Approach to Animation’. So in middle of 1968 I decided to leave six weeks i.e one and a half month with Norman Mc Laren to see what kinds of work and experimentation that he was making. I was more on a observation trip to see what is happening around, look at different things, learn the different techniques and react to what was going on. After this I decided to start on my own.

 

“Working with Satyajit Ray was great because he exactly knew what he wanted”
Question: How did you start on your own?

Co-incidentally somewhere around the same time Prasad Productions studios in Madras had acquired an Animation stand, Oxbberry - a very sophisticated Rostrum Camera. They had decided to set up Special Effects Department in Animation. They approached me and asked me if I could take over their department. But since I didn’t not want to move from Bombay to Madras I told them if they could bring their equipment to Bombay then I would join. So they brought their equipment here and Prasad Productions Animation Department was set up in Film Center in Tardeo- Bombay and I joined them. While joining I told them that I will be with them only for 3 to 4 years because after that I wanted to become independent. And we started off with films like films like ‘Baap Re Baap’ and we got this film called ‘You said it’ on how democracy functions. And we got a series to do of ’Down To Earth’ which won several awards. After that I decided to set up my own company called Ram Mohan Biographics in 1972. Bhimsain who had left Films Division at the same time as I did, also joined me and we did a film called ‘Harmony’ which was done with cutouts (cutout animation), and by moving them under the camera. At that time hindi films had just started using Animation. We did some animation sequences for films like ‘Hasina Man Jayegi’, ‘Do aur Do Paanch’, ’Biwi O Biwi’ and songs sequences for films like B.R. Chopra’s ‘Pati Patni aur Woh’ and Hrushikeah Mukheerji’s ‘Khubsurat’ where (the animation was like the Moon coming down and fish flying some fancy things). ‘Bhuvan Shome’ one of the first films where animation was used for the first time was also done at the same time. Because Prasad Productions was in the Films Center and producers used to come there to get their films developed and processed. They also had access to our department and asked us to do animation for their title sequences and it was fun doing it.

Then Satyajit Ray came in and he wanted animation for his film ‘Shatranj Ke Khiladi’. There was a scene in the introductory passage where he wanted to show the Political situation in India at that time when Vajid Ali Shah was the ruler. It was very nice working with him because he knew exactly what he wanted. He wanted the whole group of Britishers in the style called- ‘Company drawing’. That was all when I was with Company Prasad Productions.

Then when I started with Ram Mohan Biographics the work was mostly Advertising. We were probably the only one who had the camera and all the infrastructure. We got lot of work to in advertising i.e. Commercials. Though it never grew very big the staff was never more than 10 to 15 artists. People were reluctant to come into animation as a profession because they thought it was a very small field because there were not many advertising films that were being made and there was no room for major expansion. So right form from 1972 to 1997 when I finally closed down Ram Mohan Biographics, in the span of 25 years, it hardly grew from 10 -15 people to about 20 to 25 artists. It was very difficult to persuade people to come into animation because they thought there was no challenge in it and was a very small field.

Suddenly in the mid nineties people saw they were interested in doing contract works and outsourced from abroad. I was approached by Rhony Scruwalla from UTV to join hands. I thought that it was a good idea because I found that at the end of twenty five years I had reached some kind of dead-end. There was no scope of growing any further because we didn’t have the infrastructure to grow any larger. I thought it was fine and so we set up what was initially called ‘RM-USL’ and later it was named ‘UTV Toons’.

Everyone used to go and explore the possibilities of outsourced work. So Rhony and I went to Los Angeles, we visited most of the studios there, including Disney and Fox. What we had that time to show there was some of the commercials I had made at Ram Mohan Biographics. Their quality was pretty good, because they were for commercials they require high quality of work. So we had a pretty good show. We didn’t have a problem getting work. The first job that we got was the story of ‘Oliver Twist’ where Oliver was a little dog and all the other characters were also animals like Werin was a wolf etc. It was interesting to work on those episodes. But then we realized that we did not have enough animators. Almost all the people working with me in RMB were joined here so we had a core group of 25 people. But that was not enough to take up works for continuous outsourced work, We needed a much larger set up. Now the only way to expand was to train more people because there was no other way to get people with required skills. hence we started training people. Thus along with our Production program we also set up a Training program. We had six months of training program and then they would take on our production and they would learn while on production. They would start as inbetweeners and then clean-up artists and animators. Then we started growing. At one point we reached a staff strength of 450 which was huge. But then it was not viable to have so many people on the pay role because the kind of work came in differed and it was not the same all the time. So we decided to take people on contract. So the moral is that we went along everywhere in India but Unfortunately in India everyone wants permanent job, security and life long employment which we could not provide and hence some people retired or left their jobs.

Fortunately at that time there were other studios that were coming up. There was Toonz in Trivandrum, Esca Toon in Delhi by the Escort people and in Hyderabad, Bangalore and Chennai. And these people realized that having had training with UTV Toons they would be able to get job anywhere provided they were willing to travel. So there was no problems getting job. Because anyone who had training experience with our UTV Toons, had no problems getting absorbed anywhere else, that itself was a good qualification for them. So that is how we expanded and we were doing quite well.

But what happened was in the year 2000 and on there were so many studios that were competing against each other in India. And again India competing against China and other countries that were all into the same kind of business. Studios were undercutting each other trying to work at lower and lower prices which was ultimately unviable. So I was feeling quite frustrated because my whole idea of joining hands with UTV was initially off course getting more and more works which would keep the company running and give us the opportunity to train more and more people. But once we had a team of trained people we should have taken up Original content, doing our own shows and putting them in the world market or at least in the Indian market. But that was not something which was happening. Because once you get into this group of getting more business / work form abroad earn in dollars that becomes the temptation and they don’t go beyond that.

So I finally decided that this was not what I was going to do for the rest of my life. Though there was enough work to do, one thing what I wanted to do was to explore animation further. Working on indigenous animation program with Indian stories and content, Indian characters and for Indian audience. And other thing was exploring that what 3D can do. It was growing rapidly - CGI. I realized that it was important we should move further. The problem with 2D was obviously that it required a lot of labor, so many people involved and large space. And the only reason why 2D surviving was cheap labor was available in Asia. So CGI indirectly was the only option that was worth exploring. But the problem was that- one perceived CGI as high subtle imitation, the kinds of movement that were performed. But after seeing the films that were coming out from Pixar for example we could see that they were overcoming those barriers, tackling the problems and making movements that were pretty close to 2D. So I thought that is what we should explore. “The possibility of taking CGI i.e Computer Generated Animation and applying principles of Classical Animation”. And to see how much of that can be achieved the kind of stretch and squash and secondary movement which we take for granted in good 2D classical animation. That same principles can be applied. So I decided to switch over from classical animation to 3D and took over the Chairman of this company- Graphiti. First thing we did was that people who were already doing hand drawn classical animation, giving them basic and strong training in how to handle Maya 3D software. And we saw it was very easy within 3 to 4 weeks they were able to pick up and handle the software. And the results of animation were much better than the other schools without any background in classical animation. So we have now made a policy to recruit people with experience in classical animation. Then we train them for the software like Maya and we get good results. Off course there is one aspect of 3D which is very specialized like modeling, rigging, textures and lighting which are very technical aspects of 3D animation and cannot be done through classical animation. Those are skills which one have to develop independently. But animation as such if you have a good model already designed and already rigged to give it natural movements is the job of a classical animator.“We are exploring - Doing 3D animation and then rendering it as 2D so that it has the look of 2D”

“We have not done anything major in the way how 3D Animation is used abroad only for special effects where you blend special effects animation with Live Action in such a way that you don’t know that which is live and which is animation. That is mainly for Terminator, Titanic and Jurassic Park. That kind of work in yet done but that is the area we would like to venture into.

 

“We have not done anything major in the way 3D animation is used abroad”
Question: What do you think where do the two i.e. CGI and Classical Animation merge? If they merge where are the conflicts?

Answer: They are merging quite a bit. Because if you see the new films that have been done both for Disney and Dream works. Disney's 'Treasure' Planet you can see that Environments are created in 3D, characters are animated in 2D or you can animate a 3D character to look it like 2D and blend it with painted background. So there are now sort of a two things coming together in many ways i.e. 2D and 3D. For example hand drawn and hand painted images are blended with computer generated imagery rendered to look similar and so on. Therefore I think a stage will come in future when it will be difficult to differentiate between CGI i.e. Computer Generated Imagery and Classical hand-drawn animation. Just as today so much of 3D is blended into live action in such a way that you cant make out which is live and which 3D as in the film 'Lord of the Rings'. So all of them are coming together in a composite way.

 

“I have had an access to the best of equipments for Cell Animation”
Question: Apart from Classical work, what are the Experimental works that you have done?

Answer: Experimental work has been done more in the sense of Design than testing. I don’t know if it is a good thing or a bad thing but I always have had an access to the best of equipments for cell animation. When I was in Films Division they had an Axme camera then there was Oxberry. Then when I went to Prasad productions, Oxberry was right there for me to use. So I never had to think about the innovation of some other technique to develop. Usually these are done when you have a challenge. Like you have to make films with rigged up cameras, then you have to start working with materials. But we never had that problem so we stuck to classical animation using cells and paints. And we had no problem getting imported materials like good cells and colours and so on. So in that respect I think off course all the cells itself are kind of Textures one can get, that we have tried. Like for example in ‘You Said It’ what we did was we took the drawings and paint them on the cells and we just painted them with white on one side so it was just that white area and then on the top we used inks of different colours to give washes. So it had that different look. So we have done these kinds of things to get different textures and effects

 

 
Question: How do you define Classical Animation and Experimental Animation? What is the realtion between the two?

Answer: Classical animation is something which has evolved over several decades and the process has been sort of standardized. In fact classical animation particularly when it is done on a large scale is done almost in an assembly line in a factory mold where each one doing his own little part of the production. And then moving on to the next and the next and the next which is done by number of people and their style of drawing their skills are so molded that you can’t see the difference between the drawing made by one person and that made by another person. They have to be standardized. That is why they are given model chart and everybody practices to draw exactly similarly. It is a group effort where one’s particular individual drawing doesn’t stand out. It is the product of the studio. Off course the director has the control over the overall thing and the original designer has a lot to contribute. But overall the final product becomes the product of the studio and becomes standardized.

But in experimental film it is usually the work of one individual and he brings his own personal stands, his own sensibilities to the film. And it is very distinguished that you can make out that it is made by this particular director or artist. The tap of his personality which is reflected in his film. Now that kind thing of doesn’t happen on a very large scale. Usually done as experimental and therefore probably get shown in festivals and screening. There is an exploration of both concepts and design as well as techniques. You can innovate new techniques like using oil paint on glass, or you can use sand or some new material that can be manipulated frame by frame. So that is experimental Animation. Some of it may finally end up in commercial use. Particularly in CG for example most of these small films are initially made as experimental film for example “Jerry’s Game” (an old man playing chess with himself) that was made by Pixar. It was made essentially as an experiment, it was a part of their research. Finding new ways of modeling characters, particularly characters having wrinkles and they had clothes which had holes on them and how they could be animated. So the whole purpose of the film was more to handle the workout of the sub-divisions and how they could be manipulated. But they put into a story, so finally the story itself turned out so good that it won the Oscar.

 

 
Question: Does it mean that Classical Animation kills individual creative talent?

Answer: What happens is it there are two aspects to that kind of animation. There is a purely creative aspect which is the first part of the production process. Some of it is concept, developing the story, screenplay and designing the storyboard, designing the characters and doing inspirational drawings like the kind of layouts and setting the style. All this is very creative and every individual who works in that set-up has a lot to contribute. But when it comes to the animation process there it becomes more mechanical. In the sense you are required to do certain things which are asked of you. This is how the character should look and you can't even deviate by even one hair or one eye lash where everything is given to you. There it becomes more a discipline. Creative talent is there to the extend of animation in terms of performance but that too is usually dictated by the director. And it becomes more like an interpretation of what the director has asked you to do. But more than anything else it becomes a craft, becomes a discipline. And I am not saying that it is anything less than any creative effort. It is equally important to have that otherwise you wont have a film. If everyone just did the creative part then there would be no film.

 

“The Japanese have the right attitude towards Animation”
Question: How did Ramayana work out as a Japanese collaboration?



Answer: As early as 1984, the Japanese gentleman called the Yugo Sako was interested in producing and making Ramayana. He is a documentary film-maker, he is not an animator. So he began to read about Ramayana and while he was reading it, he realized that there is a lot potential with this for animation. And he decided to make an animation for it. But he didn’t wanted to do it independently, he wanted to do it as a co-production with Indian involvement because he wanted things to be authentic. He came here and met many people and was guided to me and that’s how we meet and we decided to work together. We started off with scripting, Pt. Narendra Sharma was there a very good scholar. He started writing the script for us and by the time we were setting up this co-production. The government of India told that Ramayana is a very sensitive subject and cannot be depicted as a cartoon character. We tried to insist them but they didn't understand. We went on trying and trying for about 4 years but in vain. So Mr. Sako give up the idea of a co-production and decided to do as a complete Japanese production. But he wanted me to co-direct and supervise it. So I had to go to Tokyo several times where his office is there. But it took us 2 yrs. From 1992 to 1994 and we completed it. And then again after completion we had to market them in India. No one knew about it and it kept lying on the racks. Couple of times it was showed on Doordarshan. Good thing that happened to it was when Cartoon Network decided to take it over. Last year and the year before it was shown on the television between Dasherra and Diwali and the response was tremendous. Then suddenly came the trend of Vcd’s, DVD and cassettes etc as a big boom. But as a theatrical release nothing happened. In Tokya I used to go and supervise on the Designs, Gestures and performances. For example they didn’t quite know how the dhoti was worn. They used to draw it like pajamas. So one we had one gentleman actually demonstrating how to wear a dhoti. And then for example when Ram seeks blessings from kaushalya and folds his hands, she also does this in their animation- (folding hands). So we had to tell them something about our culture and our gestures. But it was interesting because it was a new experience and they were willing to learn. But language was a problem. I always had to speak through an interpreter. But it was easier to make them understand by drawings. It was easier to tell that this is right and that is wrong through drawing.

The Japanese have the right attitude towards animation. They are very meticulous, very fine work and very disciplined. The studio hours very from 10.am to 6.pm, everyone used to be on their desk at 10. They used to take their brief and start the work, break for lunch and again work till six. During they day there used to be no Gappa and chatting. So we used to know by the end of the day how much could be done, by the end of the month how much could be done and by the year how much could be completed. In India there is one major problem that we just don't have that ‘Work Culture’. And that's why I think we haven’t been able to do as well in outsourced work as much as China. I think China has went far ahead of us. Even Indonesia, Taiwan, Vietnam and Philippines are going ahead of us. We just don't have that work culture. They also have even gone ahead and thought people English language, in their studios. That I think should be a part of one’s education, not just how to draw or animate. But how to work in a group, how to communicate and how to work with discipline. That I think seriously lacks in India.

 

 
Question: What do you think - is it a Japanese Ramayana or Indian Ramayana?

Answer: It is a sort of general Ramayana. We had to take care that the Indian audience is not offended. We didn't do anything that was not looking right like Ram should have not looked like this or Sita should have been like this that we took care of. But the telling of the story was simplified to a great extent. Because we also wanted even the international audience to understand and appreciate what has happened. So it was generalized. And because ultimately it was animation by a Japanese animator it didn't come out the way it would have been done by an Indian Animator. Because we know about the subtleties of expressions of our gestures, our emotions how we express, because that the Japanese were not very familiar with. They went more by the general story telling rather than the deeper connotations.

 

“Meena became so popular that there isn't any child in Bangladesh who doesn’t know Meena”
Question: How did the ‘Meena’ Series unfold and did ‘Sara’ evolve from the same?



Answer: UNICEF an organization in Bangladesh was working on social problems in the country. Their chief Roche Carneige had visited India and wanted to make films based on social issues and problems faced in the country. The main issue in Bangladesh was 'Gender Equality'- the distinction between the girl child and the boy child born in the same family. How the girl was ill-treated by not being sent to school and not fed enough healthy food. So when Roche was in India, she approached me for making animation films on those issues. At that time around 1992, I was with my own company RMB with a staff of 10 to 15 artists. I immediately agreed and started to create characters for Meena and her family like her brother, parents and her parrot Meetoo etc.

UNICEF being an international organization for Asian countries, these films were suppose to address countries like Nepal, Bangladesh, India, Sri Lanka, Pakistan and Maldives. Hence 'Meena' had to look like a general girl which would be identified with these countries. So I did the character designing and made the storyboards. But at that time I had very limited staff and not enough infrastructures. Thus I joined hands with Fil- Cartoons Manila and did the animation series for Meena which became very successful. The first Film I made was 'Count Your Chickens' in 1992 which was shown at Disney Film Festival and it won lots of awards. Then the second film was made 'Diving the Mango' which was based on the issue that the girl child was given stale and not enough food as compared to the boy. Hence we did a series of 14 episodes for Meena films. Eventually Meena became so popular that there is not a single person in Bangladesh who doesn't know Meena. But there were not enough funds with Fil Cartoons to continue with the series. So I decided to complete the rest of the Meena series using other means like Flash for example. Thus I worked with ‘Future Thoughts’ in Bombay which was mainly working for Greeting cards in Flash. I used to give them character drawings and those people concerted them into film drawings in Flash. The way Future Thoughts handled the Meena episodes in flash was very good. Initially it was a little difficult but later it became absolutely amazing. I guided them on the animation and storyboards and they worked out backgrounds in flash. Thus the remaining episodes of Meena were completed with Future Thoughts using flash. Flash as a software has its own intricacies and limitations. But when used in different way, it helps to create beautiful results.

At the same time I was introduced to UNICEF South Africa which were also facing problems on other issues like Teenage girl problems. Thus I designed ‘Sara’ for the south African country. Sara dealt with problems of Adolescent girl in South Africa. A few series were done for the same, some were done here while some were done with Fil Cartoons Manila. Thus is the story behind ‘Meena’ and ‘Sara’.

 

 
Question: How do you develop characters? How do you arrive at a general 'Meena'? How do you boil down to characters?


Answer: Yes definitely! When I made the character for Meena, We also drew Meena in many different costumes like salwar kameez and lehenga or skirt blouse and shirt, duppata etc. And these alternatives were taken to field and researched and shown. And this particular costume which came to use later she was sort of generally accepted everywhere. They said yes that the girl from any of our village would look like this. So it was accepted right away everywhere across all the countries. Infact in all the Meena Films there is a very strong element of research. Every story was researched. Once the concept was developed it was taken to the field and there were focus groups of all kinds. Mixed groups of Boys, girls, little children and parents and all this feedback was brought back and it was incorporated into the script. And even after we did the storyboard it was again tested to see whether the way we drew the characters, their costumes even the environment, the housing background. Everything was shown to the people by the focused groups in all the countries and then we finalized it. So when the film was finally made there was no problem.

We had to keep the details minimal. It was the most difficult when it came to the women to wear. For men it was easy, we had to show a shirt and a lungi. But when it came to women it became difficult because if we show wearing a saree she would look Indian or a salwar kameez then she would look Bangladeshi. So what we did was the women always had a scarf like duppata and most of the times sitting down with legs folded. Or if the mother had to stand up, we would show children standing before her in order to cover the lower part of the body. So that it was not understood if it was a saree or a skirt etc. We didn't want anyone to comment on whether he or she belongs to a particular country.

We had Pt Narendra Sharma who was a kind of an authority. We used to show him the characters and drawings. With Ram, Laxman, Hanuman and Sita we were careful because we didn't want people to get offensive because these characters were held in reverence. But for showing these demons and Rakshas we let the Japanese use their own style because there was liberty there.





 

“It feels good to have created a third generation of Animation in India”
Question: Having trained a whole generation of animators in India, how does it feel?

Answer: I have students all over the country like in Bangalore, Bombay, Delhi, Ahmedabad, Chennai and Hyderabad etc. And they are now training new students while some are teaching in Institutes others working in Studios. It feels nice to have created the Third generation of Animation in India and hope it will grow and expand forever.

 

“Animation is an Art-Form which has a fourth dimension in Time. It is Art that is moving”
Question: According to you how Animation should be taught in India? Should there be any kind of Specialization program?

Answer: I have a feeling that some people are looking at animation only as a career as a job. They want the monthly income just like a telephone operator. For those we should have like Polytechnics where they are taught in-betweening, clean-ups and basics of animation. For them animation is not an art form, it is a dhanda as they call it a business. Its their livelihood. And those people are really needed without them classical animation cannot be done. So there should be two types of Institutes: Polytechnics which teach these basics of classical animation production at an affordable fees and short term courses for them. And they are in demand, at least they were in demand. Initially there was a tremendous demand because they didn’t need designers or storyboard artist or character designers because all that was coming from abroad. What they want was people who could take those storyboards and design and animate them. Now I know we don't have enough people and I know how much we had to do when We were in UTV Toons to train these people. To train these people in the beginning and then take them on to productions where they would continue to learn further when they were on jobs.

And then there is the other kind of school where animation is taught along with film making. Its not just animation but animation as just film making medium. So they should also know about music and sound and I also feel it is very important for animation students to have a knowledge of World classics literature, in dance, in performance in choreography, in lighting etc with all this then he becomes a complete film-maker with a very broad view in all arts. In fact animation is one art in which so many other arts flow in. So it has to be that kind of education for animators, sorry not animators but animation film maker. There should be a 5 year program, at least 4 years minimum education program in animation with 2 years graduation and 2 years post graduation i.e. specialization. Even in art schools animation should be taught. Like the other specialization subjects like Topography and Photography, even Animation should be introduced soon after students enter that is after foundation level. So that students can have the choice to take animation as a primary subject so that by the end of 5 years you learn the skills of animation and when you enter into the post-graduate school like IDC or NID one can hone his skills further as film makers.

 

 
Question: Should Animation in India be funded by the government like the IT?

Answer: I wish if the government would subsidize training in animation. Unfortunately they don’t realize that there are very special skills that are required for animation. Computer literacy is comparatively higher but not everyone knows to do good graphic. One might know the software but the creative aspect of it requires special training in Institutes. Sadly even Art schools do not impart any training in animation. We have been trying to persuade J.J. School of Arts but there are no funds. Nor even in the Films - FTI Pune. So we are neither here nor there. Not in the Art schools nor even in the Film schools. The only Institute that has done some work for training in animation is NID. And now IDC is doing better, I am sure after that Shilpa has joined they are exploring much more Whereas before they were doing animation only with simple devices. New avenues has to be opened for 2D and 3D animation. In fact Animation should be looked upon as an ‘Art-Form’ which has a fourth dimension in Time. It is a very beautiful concept- “Art that is moving’. So it has to be encouraged and practiced because the talent is there in India and I am happy that people are looking towards it.

 

“There is no ’Animation Culture’ in India as it is in the West”
Question: What is your vision about the future of animation in India?

Answer: There is no animation culture in India like the countries in the West. Institutes like NID, J.J. School of Arts, IDC, FTI Pune, Films Division and TASI should come together and form this. TASI is doing it but on a very small level. There is a lot of potential for the growth of animation in India. Basically there should be awareness and people should think differently. The ‘Cartoon’ image of animation from their minds should be taken out. As the countries in the west, animation is done at different levels- for children and for adults. Likewise it should be in India. There is lot of potential for original content but unfortunately the infrastructure is missing. Whereas countries like China, Korea, Japan, Phillippines, Vietnam and Indonesia have taken over India in this field. For content development, ‘Amar Chitra kathaein’ did some work but still that is not enough. They could have explore much more. Moreover children in the west read lots of comic books which is not so much practiced in India, that has to be encouraged. Thus this Animation Culture has to be practiced and developed in India.

 

“In Animation the character becomes sort of Generalized”
Question: What is your insight about Animation?

Answer: “One reason why animation is useful in India is that when you have animated characters they become sort of Generalized. Otherwise you take a live character he belongs to a particular region. He is either a Keralite or a Bengali or a Punjabi so they become associated with one particular region in lifestyle. In Animation the character becomes sort of generalized. Therefore he becomes an Indian farmer or an Indian fisherman so animation can cover the entire country.”


 

Works:
1995 Meena:

 


Project 'Meena' with UNICEF, 13 episodes, Collaborated with FII Cartoons, Manila, 1995 The film promoted gender equality.
 


Meena Goes to School
 


 


Meena and her world
 


Meena shares a mango
 


 


Meena's friends
(sourced from www.40to40.com)


Meena- Character Sketches

 

1992 Ramayana:

 


Poster for the film 'Ramayana: the legend of pronce Rama' with Japenese collaboration, 1990


Scenes from Ramayana


Scenes from Ramayana
 


Ramayana - Character Sketches

 

Interviewed by Mohini Kotasthane at Graphiti Studio, Mumbai

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